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The concept of the metaverse refers to a shared virtual or digitally enhanced interactive space, and is considered to be the successor to the internet age. How we appear in our digital lives might soon be as important as how we appear in our physical lives, so fashion plays an outsized role in creativity and self-expression.
During this introductory session at the Vogue Business and Yahoo Metaverse Experience, Vogue Business senior innovation editor Maghan McDowell offers an overview of fashion’s role in the metaverse, and why the industry has a head start by adopting technologies including 3D design, augmented reality, gaming, virtual worlds and NFTs.
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